"How to Sell a Two Storey, Buy a One Floor , and $ave Thousand$!"

Just do it.
Based on demographics two storeys are on the way out and one floors are coming on like gangbusters. As the babyboomers continue to age (despite their best efforts not to!?) one floor homes will increase in value at a rate much greater than the rest of the market.

Get an accurate and realistic market evaluation of your home.
Many sales representatives will gladly tell you what you want to hear but when that hard-to-find one floor hits the market you want to be in a position to move quickly.

Two storey homes will be in less demand and values will fall.
Buyers of the future would rather have a smaller primary residence to be able to afford a recreational property , rather than just owning an oversized two storey home. Plan now. This trend has already begun.

Perception is reality.
Learn the tricks of making your home appear larger than it really is. Have a yard sale. Give things to your kids. Rent a storage bay. But what ever you do - get rid of all the clutter in your home before a potential purchaser comes through. A real estate expert can give you invaluable tips on how best to present your home. This one tip alone can save net you thousands of dollars.

Hire a marketing expert.
There are essentially two types of marketing approaches in real estate sales. Passive marketing ensures a sign on your lawn, a few ads in the paper and fingers crossed that someone else will sell your home. Active marketing targets the buyer instead of hoping they find your house. Steve Wiggett's "Guaranteed Marketing Program" is a recognized industry leader for selling homes. It is a target marketing system designed to sell not just list homes.

Never hire a part-time Sales Representative.
Would you go to a doctor for surgery knowing that he or she was only working part-time as a doctor? Then why would you want to trust your largest financial investment to a part-time agent?

Don't list for cut-rate commission.
Do you want someone negotiating the sale of your property who will drop their commission at the drop of a hat? What do you think will happen at the negotiation table when the value of your home is being discussed. Commission cutting agents let you know right up front what kind of negotiating skills they possess. Full commission will net you more money every time.

Get your name on the "one floor hot sheet" list.
Steve Wiggett has a data base of all the one floor homes and condos for sale in London. Put your name on the list and you'll know exactly when a new one floor is listed for sale. If you're interested in one particular area you'll just be notified of those ones. E-mail, fax or phone - it's up to you how you receive the hot sheet information. Free information, no obligation, no pressure.

Drive through your desired neighbourhood and jot down addresses of homes you would like to live in.
Many people are receptive to selling their homes if Steve can approach them with serious buyers even if they are not currently listed for sale. Talk about getting a deal - the neighbourhood you want, the house you want and no competition.

Buy firm.
This will save you thousands of dollars. Your negotiating strength is maximized when you can make an offer that is not conditional on your house selling. Worried about selling first and being pressured to make a decision? Steve has a negotiating secret that he will share with you to allow you to sell your home and buy the house you really want with no lost sleep in between!

Buy a one floor that will be easy to re-sell.
This will literally save you thousands of dollars. Deal with a real estate expert who can indicate the resale strategy for the house you want to buy. What will be the objections when you go to sell? Will this house out perform the market? Is this a design that will still be saleable when it's time to sell?

Steve Wiggett has been selling real estate in London for Royal LePage Triland since 1986. Steve has been one of London's most respected sales representatives for many years. Steve Wiggett is an honoured recipient of Royal LePage's highest award, the "Award of Excellence", in recognition of truly exceptional longer-term selling achievement and the significant contribution that this has made to the success of the Company. Steve can be reached at 661-0380 or through email at steve@londonroyallepage.com

© By Steve Wiggett, Sales Representative, Royal LePage Triland

Contact Steve Wiggett
Ph: (519) 661-0380    Cell: (519) 852-5257    Toll Free: (866) 339-0033
Fax:(519) 661-0998    Email: steve@londonroyallepage.com
Royal LePage Triland Realty 235 North Centre Road, London, ON N5X 437